Step 3: Now click on the ‘New audience’ button. Get this 70 page detailed checklist containing screenshots, step-by-step instructions and links to articles. Name the metric. Agencies can create custom GA4 metrics that provide more sophisticated insights into user behavior while also yielding better business outcomes for clients. When you create a custom dimension or metric GA4 populates this with whatever value it collects from the corresponding event parameter or user property. Increased number of custom metrics and dimensions gives more. Make sure the. First, log into Google Analytics and click the Explore tab in the left sidebar menu. You must have the Editor role on the property to create or edit custom dimensions & metrics. We normally suggest either not using GA4 for real analysis or downloading its data elsewhere and doing real analysis using adequate tools. When used correctly, these custom definitions can. ”. Option 2: Add Google Analytics 4 to a site with Universal Analytics (Analytics “classic”) The GA4 Setup Assistant adds a Google Analytics 4 property alongside your existing Universal. And that’s it! How to Create Audiences in Google Analytics 4. Tools. In Event property, enter the name of the event parameter. Segmentation and personalization: You can customize the look and feel of your reports, add filters and segments, compare different date ranges and metrics, and drill down into the details. Give the audience a descriptive name and add a more in-depth description if needed. In GA4, custom events and metrics can be sent using measurement protocol. To create a custom metric in GA4 using a default parameter, start by going to the Custom Definitions report under Configure and selecting Create Custom Metric. How to Edit a Custom Dimension in GA4. You should list your UA goals and decide if they should be recreated as conversions in your GA4 property. To do it, you should follow these steps: Open GA4 Exploration and create a new report. I will use a test property here (no custom dimensions implemented yet). With the Metric Builder, you can create Custom Metrics for Data Sources by adding Dimensions, Filters, and more. Today, Google Data Studio new release includes the addition of user properties, custom dimensions & custom metrics fields for GA4 data sources. Get Started. As you can see from the above image, insight cards are available by default. Click Add metric to add a metric. If you want to create a metric instead of a dimension, click the ‘Custom metrics’ button next to ‘Custom dimensions’. Step-5: Make sure the scope is set to ‘Event’:Custom metrics and dimensions. Step 1: Add a metric to your Data Studio report. #12 GA4 Custom metrics vs Universal Analytics Custom metrics. In GA4’s settings, go to “Custom definitions” for the Property and add a custom metric that aggregates that Event parameter. Compare subsets of data. Adding it at the data source level makes it easy to add the new dimension/metrics to a chart and not have to create the dimension/metrics again. Google Analytics 4. Custom metrics are user-defined metrics. Step 4: Click on ‘Edit’. Custom metrics also allow you to integrate data from outside sources (such as data from your client’s SEO platform or CRM) into GA4. Google Analytics provides a plethora of dimensions and. Set the value to 1. For example, a custom metric would be the ideal choice if you wanted to track the average reading time for a blog post or the total number of shares for an article. Then select the iOS app, Android app, or Web. Step 3: Give a proper name to your tag and click on ‘Tag Configuration’. GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook; GA4 (Google Analytics 4) Custom Metrics Tutorial; What are Predictive Metrics in Google Analytics 4 (GA4) GA4 Ecommerce Conversion Rate – How to find and use it. Let’s verify if our GA4 event parameters are being sent properly. You need more integrations with other platforms. Measure anything that isn't captured in GA4's default metrics and dimensions. Build tailored reports and calculate custom metrics outside of GA4; Create self-updating graphs and dashboards; Try Coupler. Custom GA4 Reports are tailored reports created to help users filter out irrelevant information and gain deeper insights into the data that matters. Click the “ Add A Field ” option. 9. (Optional) Click +add report tab. . Step 3: fill in Name, Scope and State (active vs. To choose custom metric settings: In the Metric value step, choose Goal 12 Completions. Go to GA4 property. Custom dimensions/metrics. GA4 brings new flexibility and accuracy to tracking your website’s success! How to create custom events for GA4 conversions? Creating custom events on GA4 for conversions is a breeze. Go to your GA4 Property > Custom Definition settings and create the 4 metrics shown here: Step 3: Publish GTM Web Container & QA. Here are the distinctions: Custom Definitions – This is the area within Google Analytics where you can create custom dimensions or metrics. An exploration consists of 3 sections: With event-scoped custom dimensions and metrics, parameters are identified for property-wide dimensions and metrics, allowing you to create a single dimension or metric based on a parameter and report on it for as. The video below shows a report cooked with some of the new plugged fields by the Data Studio data source, from our Google Analytics 4 property. The automated migration may create tracking for less important events in GA4 while leaving out others that you rely on in UA. Google Analytics (GA4) is really different. Navigate to the “ Resource ” tab and select “ Manage added data sources “. Step-3: Click on ‘ Data Streams ’ under the ‘ Property ’ column: Step-4: Click on the web data stream for which you want to set up form interaction tracking in GA4: Step-5: Make sure that the ‘ Enhanced Measurement ’ featured is enabled: Step-6: Click on the gear button under ‘Enhanced measurement’ to access the settings menu:New Bounce Rate in GA4. Explorations gives you access to data and analytical techniques that aren't available in reports. Click on ‘Report Snapshot’ in the reporting menu. Step 9: Verify that custom dimensions and metrics are correctly implemented Confirm that custom dimensions and metrics are properly registered in GA4 as custom definitions and mapped to their corresponding data parameters in the tracking code. If a report doesn’t support a condition, e. Event Scoped Custom Dimensions in GA4 – Tutorial #7 GA4 Metrics. Explore. Read now. Google Analytics 4 surfaces a lot of the information collected from your website or app through dimensions and metrics. Must read: Google Analytics 4 vs. Before you create any custom events or dimensions/metrics, check if GA4 already collected them. 2020-10-08 getMetadata method added to the API. Select the Free Form Exploration Template. Now it’s time to create a funnel report in Google Analytics 4. Next, go to “Custom definitions”. Learn more. 1. Click Administration > Organizations. While certain metrics and dimensions come pre-configured by the tool, others require. Using Custom Metrics to Report on Individual GA4 Conversions in Looker Studio. Name the metric you want to create. Other metrics in GA4 are “average engagement time per session” and “engaged rate. It can take up to 24 hours before custom metrics are processed in Google Analytics. When two events are setting the same parameter, you can merge them into a single dimension. In Admin, under Data display, click Custom definitions. How To Access Custom Segments in GA4. Google Analytics uses this information to populate engagement metrics like User engagement and Average engagement time. Review the list of entities in Analytics (e. Note: In order to see the total ad revenue in your monetization reports, you would need to link your GA4 property with your Google Adsense account. Most of the steps are similar to creating custom dimensions, so let’s break it down in the same way: To get started, log in to your GA4 account. Optionally, add it to the GA4 navigation menu. This will help you collect more specific data for your analysis. ExplorationsAs such, you can consider GA4 custom metrics as custom parameters. 5. Next, add the newly created parameters as dimensions and event count as metrics, in the report configuration. Step 1: Go to Custom Insights in GA4. Step-2: Click on the ‘ Explore ‘ link in your GA4 property: Step-3: Click on the ‘ Blank ‘ exploration template to create a new exploration report from scratch: Get this 70 page. Whereas you can create up to 125 event-scoped custom dimensions in a GA4 360 property. Building custom reports step by step. Google has announced an expansion of ecommerce measurement capabilities in Google Analytics 4 (GA4). You may need to scroll down the 'Metrics' dialog on the right to see the Add metric drop-down. Exit percentage is not available on GA4; however, it can be replicated in Data Studio. November 30, 2022. GA4 Properties are limited to 50 custom dimensions and 50 custom metrics (which is a huge increase from standard Google Analytics!). Register every custom parameter that you want to measure as an event, user or an item-scoped dimension or metric. Segmentation Create a custom metric. Step 2: Click on create field. In Event property, enter the name of the event parameter. Under the “Data Display” settings, click on “Custom Definitions. Under Linked accounts, select Analytics, then the specific account. In addition, you can mark up to 30 more (50 for Google Analytics 360) app or web events as conversions. To learn more about GA4 Custom metrics, check out this article: GA4 Custom Metrics Tutorial. The most important custom dimensions and metrics for GA360 BigQuery export, for different scopes like user, session, hit and product. In the context of GA4, a custom metric is an event parameter. Create a table or graph and select the following: Dimension: Event Name. You should now be able to see the complete list of all the logged events (including automatically collected events) in your GA4 reporting view:Create a custom metric. From here, you’ve got the groundwork to start building custom GA4 dashboards. Event Scoped Custom Dimensions in GA4 – Tutorial #7 GA4 Metrics. 2 min read. These API names can be used in Report Requests to the runReport method for example. Explorations are not available in Universal Analytics (UA), but it has custom reporting features. ⋅. Instead of categorizing or labeling data, custom metrics measure it. In this article. Custom dimensions and metrics allow you to combine GA4 data with non-GA4 data, such as CRM data. Last Updated: October 4, 2023. Previously you needed to register ‘Tax’ and ‘Shipping’ as a custom metric in GA4 to be able to explore them in greater detail. Whether it’s tracking the number of clicks on a particular product button or measuring the time spent on a specific page, custom metrics give you the freedom to. 2. Cardinality and system limitsAgencies can create custom GA4 metrics that provide more sophisticated insights into user behavior while also yielding better business outcomes for clients. Step 1: Navigate to your Google Analytics 4 property and click on the ‘Explore’ menu from the reporting menu. To access the Google Analytics report builder, click the customize report button (looks like a pencil) in the upper-right corner of any. GA4 Changes: ️ Added to GA4. Use a custom metric when you want to measure the characteristic of a dimension (whether it is default or custom) that can not be measured. Add a fixed value of “1” to let the metric increment with one with each hit / event send to Google Analytics. In Metric name, enter a unique name for the new metric. Edit level user access is required to configure custom dimensions in GA. You can now create custom ecommerce reports or edit standard ecommerce reports using these new Google Analytics 4 dimensions and metrics. Choose parameter. Use custom dimensions and metrics: Custom dimensions and metrics allow you to track additional data that is specific to your business, such as product category or customer loyalty level. Step 2: register the parameter as a custom dimension in GA4. Difference Between GA4 Explorations & Universal Analytics’ Custom Reports. Custom Metrics. In your GA4 account, go to Admin → Custom Definitions → Click on the third Calculated metrics tab → Click on the Create calculated metric button. The middle part of the Monetization Overview report shows ‘total purchasers’, and ‘first time purchasers’ metrics. Gedefinieerd op basis van een aangepaste gebruikersproperty. 2. How to Use Custom Dimensions Learn how to send custom metrics to Google Analytics 4 and how to later find that data in reports. Your website should open in another tab. GA3 (excluding GA 360) supports only 20 custom dimensions and 20 custom metrics. In conclusion, custom metrics in GA4 are a versatile tool that can greatly enhance your data analysis capabilities. This is not the case with Universal Analytics. Custom metrics are much more rarely used than CDs, so, organically, much less attention is paid to them. 2. In simpler terms, metrics are the numbers, and dimensions are the labels for the data. Learn more about custom dimensions and metrics. In GA4, you give your event a name (be sure to use snake case) and then add up to 25 custom event parameters per event. In the Collections section, click Edit collection below the collection where you want to add the report. Optionally, add it to the GA4 navigation menu. GA4 SQL is a free and user-friendly tool that simplifies the querying process for Google Analytics 4 data in BigQuery. The metrics are replaced by events. The following are the general syntax for Custom Dimensions. 3. In the Custom metrics tab, click Create custom metrics. Step 1: Click on the ‘Configure’ link. In Configuration Tag, select your Google Analytics 4 Configuration tag. Welcome to our GA4 FAQ! Throughout this blog, you’ll find practical tips, insights, and step-by-step guidance to help you unlock the full potential of Google Analytics 4 (GA4). Event Scoped Custom Dimensions in GA4 – Tutorial #7 GA4 Metrics. In the context of GA4, a custom metric is an event parameter. In Google Analytics 4, segments are housed within the “Explorations” area of the property. User Properties vs. Nominated for Digital Analytics Association Awards for Excellence. It will assist you to track data that is unique to your business. Custom dimensions are one of the ways you can personalize it. Choose Custom definitions from the Data display menu. Registering certain parameters as custom dimensions (or metrics) can be done in the GA4 UI: Build a Funnel Report. Go to your GA4 property view and click on the “Configure” tab. Step 4 – List your UA events and custom dimensions and map them with the GA4 structure. Ideally, you don’t need to select a debug device. Hit-scope: Both custom dimensions with hit scope and all custom metrics will. Analytics for beginners. Concluding Thoughts. Unlike Dimension definitions, you don't choose scope here. Follow the steps below: Step-1: Navigate to your GA4 reporting view and click on ‘Reports’. The native, free integration between GA4 and BigQuery is really powerful. Step 1: Log in to your Google Analytics 4 account. After selecting the “Event name” filter, choose “exactly matches” from the dropdown box and then type in the exact name of the custom event that you want to track: Apply the GA4 Event Filter. To learn more about custom metrics in GA4, check out this article: GA4 Custom Metrics TutorialMap Universal Analytics custom events to Google Analytics 4 Only necessary if you have Category/Action/Label events. You can also use custom metrics and dimensions as segments and secondary dimensions in standard reports. Step-2: Make sure that the conversion events are already being recorded and reported in your GA4 reports before you move forward. There are 100+ dimensions and metrics in Google Analytics 4 that spans across events, ecommerce, demographics, gaming, advertising and so on. Repeat step 7 for all UA events in GTM that you’d like to migrate to GA4 Define conversions and custom dimensions/metrics in GA4. In Metric name, enter a unique name for the new metric. With the help of unnest and parse for dates or timestamps we can do the trick. You can also use a blank template to create a free form report, but we like the free form option because it populates the report with some data to start. the first time a user reaches the bottom of each page (i. U kunt de hieronder vermelde typen aangepaste dimensies en statistieken instellen. We normally suggest either not using GA4 for real analysis or downloading its data elsewhere and doing real analysis using. 9. Step 3: Setting up your calculated field. While Google Analytics 4 implementation via Google Tag Manager is still somewhat in beta (even if GA4 itself. If you want to collect information that Analytics doesn't capture with these dimensions and metrics, you can create your own custom dimensions and metrics. Step 2: click on + New Custom Dimension. Click on the results, then select Create a blank thumbnail to open the editor. Pageview metrics between GA3 and GA4 should be very comparable. On the next screen, you will see the interface to set the calculated metric, which. The third step is different and is described. In October 2020, Analytics replaced Custom-parameter reporting with Event-scoped custom dimensions and metrics reporting. One of the greatest benefits (at the same time a challenge) is the flexible data model. In Event property, enter the name of the event parameter. In GA4 custom reports, metrics and dimensions play a vital role. You can't use hyphens in the name, but you can use underscores and spaces instead. In the tab connected to the Tag Assistant, fill in your form again. Once defined, custom dimensions and metrics will show up in real time in custom reports, the BigQuery Export, and in the GA4 connection to Looker Studio. Google Analytics 4. It's up to you to specify the event and parameter name and values. This article contains a query that you can use to create a custom ecommerce transactions performance report, based on your Google Analytics 4 export data in BigQuery. Name is a required field. Open Reports. GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook; GA4 (Google Analytics 4) Custom Metrics Tutorial; What are Predictive Metrics in Google Analytics 4 (GA4) GA4 Ecommerce Conversion Rate – How to find and use it. Custom Metric – Modal Appear. Collection, processing, and reporting behavior can be customized. When you identify the custom metric as a cost and/or revenue metric, you can restrict access to it when you configure user roles that restrict access to cost and/or revenue metrics. Custom dimensions and metrics are very similar, but there is one difference: A custom dimension either has an event scope or a user scope, and a custom metric always has an event scope. In Google Analytics 4, event parameters serve this purpose. For all of these variables, use the plus button to pop open a menu to view and save/import predetermined and custom. By selecting the desired metrics, dimensions, date range, and the name of the BigQuery table to query, the tool automatically generates a. In GA4, custom dimensions and metrics are automatically created for you from your event parameters, so to set a custom dimension or metric, you simply create a custom event parameter. [GA4] Escopos das dimensões de origem do tráfego; 13 de 20 [GA4] Campanhas e origens de tráfego; 14 de 20 [GA4] Grupo de canais padrão;GA4 gives users the options to select from Automated Events, Recommended Events, and Custom Events – the latter lets you define your own range of parameters, enabling more flexibility when. Once you’ve loaded a page using Google Tag Assistant (aka preview mode), select the ‘Window Loaded’ data layer event on the left. Step 2: Navigate to the “Explore” section. . Metrics is a cloud-based. For example, in Google Analytics 4, the name of an event that a user triggers is the dimension. Follow the steps below to create a second exclude internal traffic filter: Step-1: Navigate to the ‘Admin’ section of your GA4 property. This is an underlying metric showing you the average time your webpage was in the focus of your user. Custom metrics are much more rarely used than CDs, so, organically, much less attention is paid to them. 1. Select your GA4 data source. Step-1: Log in to your Google Analytics 4 property and click on ‘ Reports ‘. Add a filter to exclude ‘New / returning’ = (not set) – I show how to do this in the video if you are not sure. ”These reports will be migrated automatically. Metric conditions. To learn more about Custom channel groups, see this article on Custom channel groups in GA4. With Query Builder, you can pull custom metrics from. In Event Name, enter the name of the event (for example, view_item_list ). Step 1: Open the GA4 – Google Merchandise Store demo property. You can also have 25. This example query contains all following Google Analytics custom dimensions and metrics. GA4 limits you to 50 custom dimensions and 50 custom metrics. GA4 Standard: GA4 360: Details: Data Collection: Data Sampling: 10 million: 1 billion: GA4 360 allows you to collect more data than its previous version with more flexibility, more custom dimensions, metrics, event parameters, etc. They're not about tracking visits but about capturing interactions. Session source platform. Metrics. inactive). Unfortunately, this won’t help get a phone call event into GA4. Similar to GA4 custom dimensions, it’s the mapping of an event parameter that determines if it will be treated as a custom metric. In fact, it comes with so many metrics and. 7. The response is split. A custom dimension or metric lets you see the information you collected from an event parameter. cta_destination - click path. 6K subscribers Subscribe 11K views 1 year ago #googleanalytics4 #googletagmanager Learn how to send. You can not use the same index for two or more metrics. Custom metrics are user-defined metrics. Then go to the configure section. Use a custom metric when you want to measure the characteristic of a dimension (whether it is default or custom) that can not be measured by any default metric. Step 1: Query the Metadata API Method with your Property ID. calculated metrics – a way for users to combine standard or custom metrics using mathematical formulas. Step 3: From the list, select the audience for which you want to edit/delete the audience trigger by clicking on the three vertical dots. The cardinality of the data table that you see in a report via the GA4 user interface or data API is the total number of rows reported for the data table. In the context of GA4, a custom metric is an event parameter. This means that if you handle more than one GA4 account, it will help you analyze and understand data better in less time. g. You can read Google’s support article on that here. Step 4: double check if everything is set up correctly. Our aim is to make the world of GA4 accessible and empowering for every marketing leader. A premium GA4 roll-up property can inherit the following types of data from its source properties: #1 All of the event data from the source properties. Use a reporting platform like DashThis to help you gather these key metrics in a custom report to make it easy for your clients to understand. Retroactive, Custom Reporting Needs. Hit types like page views, social, transaction, use-timing,. Another way we can customize GA4 to get a better file download report is to create a custom metric that counts file downloads. . . GA4 doesn’t have a metric that is comparable to the Page Value metric from Universal Analytics. Click +add dimension, and add up to six dimensions. If you want to measure the characteristics of a GA4 dimension that cannot be measured by any default metric, then create and use the custom metric. You need. Distance (Feet,. Learn more about custom dimensions and metrics. Testing your implementation is crucial. io to transfer data from GA4 and 75+ other business apps directly to Looker Studio and perform all data manipulations like sorting, filtering, or calculating custom metrics before data is loaded. For instance, you have the option to create custom metrics to track metrics like revenue per user, engagement scores, or any other specific metric that holds significance for your business. Choose “edit” or “archive”. Request a trial of Metric Builder by following these steps. The video below is hosted on. Unit of measurement Details; Currency: When you select Currency, you must also identify if the custom metric is a cost and/or revenue metric under Data type. This comprehensive approach will enrich your reporting and enable you to gain deeper insights. Explorations gives you access to data and analytical techniques that aren't available in reports. Google Analytics is adding two new metrics to GA4 properties that provide more insight into how many pages visitors view and how long they stay. The native way to get data from GA4 to Excel is by using the new Reports tab. 4. Inflow’s CallRail GA4 Configuration Tool quickly and easily creates the Custom Dimensions, Custom Metrics, and Conversion Events you need to see your CallRail data in Google Analytics 4. In Metric name, enter a unique name for the new metric. Every business is different, and you may want to track various things to understand how various parts perform. Apply multiple segments to a report. Step 2: You will see the various explorations templates. Step 2: Click on the ‘View All Insights’ option. , when customizing a report). Create a custom metric. This example query contains all following Google Analytics custom dimensions and metrics. ; Part 3: Create a Custom Google Analytics Data API (GA4) Request. Through custom definitions (Configure > Custom Definitions) you can set up custom dimensions and metrics to gain additional information regarding clicks and conversions from the data we integrate in your GA4 accounts. In Admin, under Data display, click Custom definitions. In the previous GA version (non-360). Author of four best-selling books on digital analytics and conversion optimization. Learn more about custom dimensions and metrics. Whether you’re tracking user characteristics, event specifics, item details, or unique metrics, custom dimensions are the tool you need. If you only need one dimension or metric, look at the -- comments in the example query and copy the part you need from the. Make sense of your GA4 data with your Google Ads data, SEO campaign reporting, and social media metrics. To learn more about GA4 Custom metrics, check out this article: GA4 Custom Metrics. GA4 is set to replace Universal Analytics, which is the current generation of Google Analytics software used by 86% of websites on the Internet with traffic analysis tools installed. Unique Pageviews has been replaced with Unique User Scrolls. In GA4, custom dimensions and metrics are automatically created for you from your event parameters, so to set a custom dimension or metric, you simply create a custom event parameter. GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook; GA4 (Google Analytics 4) Custom Metrics Tutorial; What are Predictive Metrics in Google Analytics 4 (GA4) GA4 Ecommerce Conversion Rate – How to find and use it. Next, you can create a new dimension or metric and give it a name and scope. By default, your new tag will track multiple elements on your site. With GA4, you can measure practically anything, even custom metrics. Access our table chart maker for blank templates you can start with. Segmentation and personalization: You can customize the look and feel of your reports, add filters and segments, compare different date ranges and metrics, and drill down into the. You can't use hyphens in the name, but you can use underscores and spaces instead. Click Archive. Enable enhanced measurement: Activate enhanced measurement in your GA4 property to access more detailed insights about user interactions. You can set up a custom metric that counts the number of times an event has fired, and then leverage that. Number parametersTable 5 - Comparison of custom dimensions and metrics; Universal Analytics GA4; 20 custom dimensions available over 4 scopes: Hit (event), Session, User, Product:. You will see a screen like below. 4. First, you’ll need to go to the GA4 admin section and go to the custom definitions section. Under the 'PRIMARY DIMENSIONS' header, you can manage the metrics in the table header. And. A lot of Google Analytics 4 dimensions and metrics can be derived straight from the tables without performing. In these examples, replace GA4_PROPERTY_ID with your Property ID. GA4 has capped limits on the custom dimensions for its free versions to a limit of 50 custom metrics, 5- event-scoped dimensions and 50 user-scoped custom dimensions. Besides this method, you can also access the same data using Google Analytics 4 Exploration feature. Choose your Configuration Tag. Custom metrics in GA4 always have an event scope (in Universal analytics the scope was either Hit or Product) meaning that the value of a custom metric is sent for each event. For example, if you set up a 'value' event parameter, you could create a custom metric called 'Value' that allows you to see each value assigned to the event parameter. In the left navigation, click Admin. Distance (Feet,. In the left navigation, click Admin. Some traffic-source dimensions include the prefix "First user" (as in ) or "Session'' (as in ) to provide more attribution information. GA4 proves to be an incredibly valuable tool, offering extensive insights into your website’s performance. A lot of Google Analytics 4 dimensions and metrics can be derived straight from the tables without performing calculations on the data. The one on the right is titled “Account,” and the one on the left is titled “Property. Google added the. Name your calculated field. You can set up the following types of custom dimensions and metrics. Cardinality and system limitsMake sure you are viewing a detail report. To the right of the calculated metric in the table, click More [] > Copy. Every report has at least. Make sure you are in the correct account and property. In the Custom metrics tab, click Create custom metrics. In this method, a Google Analytics GA4 Property Identifier is specified in the request, and the metadata response includes Custom dimensions and metrics as well as Universal metadata. Event conditions let you create segments based on particular details about one or more events. Chose your created event parameter in the dropdown. The following are the general syntax for Custom Metrics. Similar to custom dimensions setting a custom metric in GA4 is super easy and intuitive. Step-1: Make sure that your Google Ads account is linked to your GA4 property. In Metric name, enter a unique name for the new metric. To create a Google Analytics 4 Event tag for the event, follow these steps: In Google Tag Manager, click Tags > New. A lot of Google Analytics 4 dimensions and metrics can be derived straight from the tables without. GA4 automatically tracks more events and allows custom events with a flat structure, using event names and parameters instead of a hierarchical structure. The event is set up as a conversion, so it will be included in the conversions column of reports. How to set up ecommerce tracking, custom events, and data import in GA4.