If your shop is based in the European Union, Australia, or Canada, the location is taken into account in ranking. 50. SEO optimization is a never-ending process. Oct 4, 2022. Until recently, search ranking at Etsy was powered by a gradient-boosted decision tree model. Just like doing SEO for a website, SEO for an Etsy shop should be based on finding relevant keywords, writing helpful content, and building a trusted brand. The Ranking Factors Of Etsy Search 1. October 2023; September 2023; August 2023; November 2022; October 2022; Categories. We chose the best lenders. Learning how to improve Etsy shop SEO is one imporIn this video I cover some of the factors that do not help your Etsy SEO at all, not saying they are not useful, but they dont directly help you rank Etsy Descriptions Descriptions are for your customer, all the things they need to know to be able to buy your items so make sure and add any useful information and descriptions of sizes, care. Some worked out by sellers testing it. Also known as search terms. Here's how to rank on Google: Working Smarter, Not Harder. ”To learn more about how Etsy search works, including why Etsy considers the above ranking factors relevant, check out this Help Centre article and our Ultimate Guide to Search. We gather this data to gain insight into the factors that may help—or hurt—a website's visibility in search engines. 1% in Q3 2022); as well as professional and business. Learn more OUR SERVICES; ORDER. In this post, I’m going to be talking about some of the top factors that contribute to your search ranking on Etsy – that is, on which page and where on that page will your listing appear in a typical Etsy shopper’s search result. Relevancy. When you sell on Etsy, you have lots of competition. The Claim: URLs Are A Ranking Factor. Videos also show up in search results. Besides, you can set up your maximum daily budget to a higher amount and will only be charged your daily limit. 5 per click, and you’re only charged when a visitor clicks on your Etsy ad. Some of these factors are within your control, while others are not. Last Updated on August 16, 2023 by KatieUnlocking the potential of your Etsy shop is not just about crafting unique products, it’s also about understanding and implementing effective marketing. Domain authority scores can range from 1 to 100. Oct 1, 2020 - Explore Saiful Islam's board "Etsy Ranking" on Pinterest. Etsy's search ranking factors include: Tag. Crucial Influencers Include: Keyword Optimization: Proper placement in. 99 for the monthly option. 1 In Q1'2023 total Gross Merchandise Sales (GMS) amounted to $3. 2. Listing Language:Etsy does it in both two ways: Query Match and Shop Rank. The platform uses CSR (Context Specific Ranking) technology, which analyzes buyers and learns what kind of items they are interested in. Understanding these key factors can help you optimize your listings for better visibility. Sales growth estimates assume the firm will raise its revenue from $2. How Etsy Search works 🕵🏼♀️. Shop performance: Etsy considers overall shop performance when determining search rankings. Those are Query Matching and Ranking. Learning how to improve Etsy shop SEO is one imporWhen possible, offer free shipping and include shipping costs in the product price, as shipping affects Etsy rankings. Etsy marketplace GMS was $2. Etsy is geared toward “crafters, artists, and collectors”, and except for items categorized as “Vintage” or “Supplies”, Etsy is designed to sell handmade items created by the person selling the product. Whenever a buyer searches for an item on Etsy, Etsy uses a product. October 2023; September 2023; August 2023; November 2022; October 2022; Categories. According to the How Etsy Search Works guide, six distinct factors determine ranking: a. Find Keywords to Rank Well on Google and Etsy. We calculated Etsy's diversity score by measuring multiple factors, including the ethnic background, gender identity, and language skills of Etsy's. 117 / 3 / 0. The following factors combine to determine which items appear and the order (or placement) in which those items are displayed. These are specific search queries that shoppers use to find the. b. The most important factor Etsy uses to determine whether your product is relevant for a given search term. Once you decide to turn your Etsy shop idea into reality and you understand how Etsy search works, here are ten expert tips on optimizing your store for better rankings. When a member searches for an item on Etsy, Etsy’s search algorithm works to return the most relevant matches. Like search engines, Etsy search ranking aims to display items that match user needs. According to Etsy, their product ranking algorithm uses two factors when determining how to list products when a buyer is searching for an item on their platform. 4 million, up 47. If someone is searching for baby shower gifts on Etsy, the last thing they want to. Tip 1: Discovering on-trend products is Halfway to getting a sales increase. Before implementing SEO best practices, it is vital to comprehend how the Etsy search algorithm works. The minimum amount you can set is determined by Etsy based on the factors mentioned earlier. Ranking for Etsy SEO. Etsy uses several factors to determine ranking. Below I’ve listed the biggest factors in the Etsy algorithm. The Basic plan starts at $5. Pros: eRank is a great option for beginners looking for an Etsy SEO tool that is easy to use. The most recent college. There are plenty of ways to make your products visible and all work cumulatively. And some might surprise you! No. 99 per month, while the Pro plan starts at $9. This keyword tracking feature helps you understand market trends and monitor changes in keyword rankings. You get 10 Rank Checker look-ups per day on the Free plan. Main Factors Affecting the A10 Algorithm. Query matching refers to how effectively a potential consumer’s search term pairs with Etsy’s inventory listings. Things not in Etsy’s search algorithm . Avoid stuffing keywords and jam-packing titles with keywords. Search Engine Optimization (SEO) is a powerful process that can help improve the visibility of your shop and item listings in search engine results for sites like Google, Bing, and Yahoo, as well as Etsy search. Interesting how a business that seemed to being a great job can blow it all up. How Etsy Search Works. The shipping price score is another factor that can influence an Etsy seller’s ranking. Relevancy: Listings may appear in search results if their tags, titles, categories, and attributes match a user’s search phrase. To help people find your products through search engines and directly on Etsy, you’ll. Etsy shop location. rohancollection. EPS of $0. 2 – Listing Quality Score. In fact, the 2022 Etsy ranking algorithm takes plenty of other factors into account. For this reason, the cost of shipping is an Etsy ranking factor. However, with Etsy’s updated search algorithm, some of the listings ranking under a keyword may not actually fit the search keyword, which means that there may be fewer listings that compete directly with you than the number of. Etsy search favors listings with titles that include the searcher’s. A ranking signal or. (ETSY) stock price, news, historical charts, analyst ratings and financial information from WSJ. it's best to renew. Have At Least 10 Products; 3. Learn how to add details to your listing. There are many factors that go into Etsy search and making updates based on your Search Analytics is. 3. The size of the recent change in the consensus estimate, along with three other factors related to earnings estimates, has resulted in a Zacks Rank #3 (Hold) for Etsy. Evolving and adjusting your search optimization strategy may help you stay ahead of trends and make the most of your Etsy search traffic. It is 2021 (still, sorry, but 2022 is just weeks away!) and Etsy is now 15 years old. Etsy SEO is the process of optimizing your items and listings within Etsy’s search function. Also based in the United States, Stephanie began exploring pEtsy rintables after having health issues and needing "a hobby I could do from a chair. It is one of the main factors that Etsy algorithm uses to determine the ranking of your product listings. And many of these factors could be improved in no time, and you will get a higher chance than your competitors on Etsy to appear higher in the search result. Factors that affect your Etsy ranking. 30,000+ Etsy Sellers Boost Their Sales With Insightfactory. You can use the listing grader feature and see how your listings rank A through F. When a customer searches for a product on Etsy, its algorithm uses the product listing information, mainly the title, tag, category, attribute, and description to expose what products should be shown in. Query matchingShipping prices are one of the factors that contribute to Etsy’s ranking. Like search engines, Etsy search ranking aims to display items that match user needs. 6%. I'm happy with the improvement of my sales since I started subscribing to one of the packages the 50k-100k Medium Competition Keyword. Ranking. Remember, ranking is fluid, so this is also not a good use of your time. Content Quality. Products. 1. As a norm, exact-match. So, just like with our earlier example, you might be ranking for a word with Gordon but you might not be with Lisa. co offers a wealth of resources and videos on actionable Etsy SEO criteria and best practices. 4 million, up 47. FREE shipping. Well, I’m Etsy Coach Pam Duthie, here to share six factors that do NOT improve how your products rank in search. Overall, there are many factors that can. Thus, let’s dive into significant parts. SEO is important because you’re unlikely to rank well without it. Listing Language & Translations Etsy’s prime goal is to provide craftsmen and buyers a platform to connect and grow so Etsy’s ranking algorithm also considers your listing’s. We look at a variety of factors to give each shop on Etsy a customer and market experience score based on the shop’s customer service history and whether it’s in good standing according to Etsy’s policies. Etsy won’t share their secret sauce when it comes to ranking, and they use a variety of factors to determine which products are a better match for shoppers. You can generate a well-written, AI-powered listing description with Insightfactory. 6. And this is why it’s important to rank on the first page of the Etsy search result. Bereite deinen Shop mit unserem Leitfaden für ein erfolgreiches Weihnachtsgeschäft vor. Etsy Ads are displayed in one or more locations, such as users' search results, based on at least four main ranking factors: search relevance, listing quality. I just got an update today on my shop manager telling me that: "Listings with lower shipping prices rank higher in Etsy search" I was wondering what other smaller sellers thought of this policy. Etsy uses many factors to decide what listing to display first. Etsy has over 200 things they use for ranking listings and I would assume videos are part of this criteria because eventually everything is part of the criteria. Understanding both formulas can help you rank better. Etsy SEO is probably one of the most important things you can do to increase the visibility of your shop and products. Factors that affect your Etsy ranking. Check out our gmb ranking factors selection for the very best in unique or custom, handmade pieces from our figurines shops. Spanning all disciplines and regions, Web of Science Core Collection is at the heart of the Web of Science platform. Factors like order processing time, response rate to customer inquiries, and customer satisfaction ratings can impact visibility. It looks at important aspects of your listing, such as your title, photos, description tags and more to score your listings from 1 - 100. Tags and Titles. b. One of the most important ranking factors for Etsy is organic search. . Etsy is a platform for artists and creative entrepreneurs to sell their handmade goods. If you are still somewhat unaware about what keywords are, here is a brief. Ahrefs has various features that can help you improve your Etsy SEO, such as Site Audit, Site Explorer, Keywords Explorer, Content Explorer, and Rank Tracker. Last Updated on August 16, 2023 by KatieUnlocking the potential of your Etsy shop is not just about crafting unique products, it’s also about understanding and implementing effective marketing. Rather than merging all the services into one gig, create a. You can also use an advertising test to more quickly learn which items are most enticing to shoppers and which items convert at the best rate, rather than relying solely on organic. Four important SEO elements for your listing pages are your item title, description, images, and video. And I will show you what you can do to maximise all of these factors. Location. Understand how the Etsy search algorithm - Understand how it works and its ranking factors like relevancy, listing quality score, customer & market experience score, etc. The Master Journal List is an invaluable tool to help you to find the right journal for your needs across multiple indices hosted on the Web of Science platform. When someone types specific keywords into the search bar, the Etsy algorithm will analyze the corresponding categories for product tags, descriptions, and titles that match the search. How important are the following ranking factors in generating local- specific search results? Rank from most (10) to least (1) important. 1. 3. Emir E. 99 per month. Etsy ranking factors 1. While all products perform above 99. And some guessed. Research better Etsy keywords. Last Updated on August 16, 2023 by KatieUnlocking the potential of your Etsy shop is not just about crafting unique products, it’s also about understanding and implementing effective marketing. Product is showing up on the first page of my target keyword on my month of order. Ranking: Behind the scenes, we rank the matching listings based on a variety of factors. Click on the order confirmation number link (located underneath the heading “Order details”. com receives compensation. No ranking means no traffic and no sales; from my selling experience on the Etsy store, let me expose the main factors that affect the Etsy ranking; follow my ten tips step by step. Discover the key factors that impact your rankings and find practical tips to optimize your product listings, titles, tags, and more. Results here likely differ from what you see when you search because of Etsy’s personalization technology. In fact, the 2022 Etsy ranking algorithm takes plenty of other factors into account. Breaking with tradition, respondents placed user-to-business proximity third in local ranking factors, below both Google My Business and review signals. Hi, I am Tahir Mehmood. SEO is the process of growing a website’s organic search traffic. Do Keyword Research Wisely; 4. The number of investors who deliberately apply an ESG lens to investing is growing rapidly worldwide as more come to realize the risks of separating such issues from business fundamentals. In particular, the distance factor started playing a far. There are several factors that can affect your ranking on Etsy. So the number of views and favorites of the listing Is a ranking factor in the Etsy search? Translate to English There was a problem fetching the translation. Some of these factors you can control and some you can’t. Browse, search, and explore journals indexed in the Web of Science. Customer and Market Experience. 7 billion, down 4. Etsy search. 1 for both 2022 and 2023, followed by a rise to $6. Here is a list of some of the essential ranking factors: The Title Of Your Listing. What is Etsy SEO? Etsy SEO Ranking Factors; How Do I Master SEO on Etsy? 16 Etsy SEO Tips to Follow. Whether creating a new listing, or renewing an expired listing, it’s in my Top 3 eRank tools. Here’s what you need to be aware of:Given that poor marketing accounts for at least 14% of all startup failures, shop owners can greatly benefit from an Etsy SEO strategy. 4 Major Aspects that Influence Sales of Your Etsy Stores. As as Seller: They. Once you find your listing that matches a buyer’s search, look for different factors to find how the listing should be ranked. Etsy uses a two-step method to rank product listings. The metrics will measure the first impression the user gets when visiting a. A website’s URL is said to be a factor for Google’s search rankings that can be optimized similarly to how one would optimize a title tag. Testing 1000s of pages using a strict scientific protocol, they found that shorter title tag variants performed better by earning more clicks overall than longer titles. Here’s what you need to be aware of: To achieve this, Etsy search engine will review the customer service history of the seller’s store as well as the seller’s content including the About page, Policy, Ratings and Reviews. Etsy examines the title, tags, categories, and attributes of a listing and uses it to decide how aligned. Top Google Search ranking factors in 2023. Conversation Maker. That Vicinity update became the biggest local search algorithm update in the last five years and heavily shifted the balance of the three core ranking factors. Content must provide real value to the user and should. 7% year-over-year, and gross margin was 68. As a bustling marketplace for unique and creative goods, Etsy remains a global platform that provides an arena for millions of sellers to express their creativity and for buyers to find remarkable items. S&P Global Ratings ESG Evaluation, and its related research, insight, and analysis, is for companies looking to help their investors gain a better. Ranking and user query matches much like user search intent, understanding how any search algorithm works helps ecommerce store owners to attract more potential customers. Etsy shop location. You can play around with keywords to rank your Etsy store in search rankings. Nintendo Switch Online does have the cheapest option, with the lowest plan costing only $20 if you pay for the year in advance and $3. I wonder if there is a formula such as Click Through Rate + Recency + Value of the order + Age of shop + Number of items in the shop + SEO grade HasPlease note: Do not change your title and meta tags often, as this can negatively impact your rankings. Etsy SEO: These Factors Help Your Etsy Search Ranking Reading time: 7 minutes If you are confused about how Etsy search ranking works, I can help you with that. List Of Top Etsy Ranking Factors: Several ranking factors can influence where your listing appears in Etsy search results. Main Factors Etsy Considering for Ranking. Overview. Etsy SEO uses several ranking factors for product rankings. Relevant Keywords. You'll see two tabs: Current review period and Last review period. AI Article Writers;Factors Influencing Etsy Search Rankings. While tags are certainly important, there are other factors that playAccording to Etsy, Reviews are one of the factors that impact your Etsy customer and market experience score. Another study by the Etsy Engineering team decided to look at how title length impacted overall traffic instead of CTR. Having a deep understanding of how Etsy search works is important to ranking on Etsy. Etsy also had more customers for whom it needed to continue creating great experiences. Shipping price is also a factor in Etsy search ranking. Things that negatively affect a search ranking include multiple open cases, intellectual property infringement takedowns, not having an About. Whether you're a beginner or an advanced user, our blog provides valuable tips and tricks to help you streamline your workflow and achieve better results. This listing has nearly a 6% conversion rate. Moz has developed a system that actually predicts how likely a website is to rank in search engine results based on their developed ranking system. Etsy shares the conversion rate for individual listings in the shop manager dashboard as well. Google Cloud Platform’s Vision OCR tool has the greatest text accuracy by 98. These ranking factors on Etsy include: Relevancy. " My Porch Prints has, so far, gained over 651,000 sales, over 86,000 reviews, and a Star Seller ranking on Etsy. 17, 2023. This year, Moz surveyed over 150. Improve the Customer Buying Experience. And that goes for the Etsy team, too. A keyword can refer to individual words like “necklace” or phrases like. Tip 4: Make a good combination of long-tail keywords and short-tail keywords to help boost sales. Promoting your new inventory is a great way to improve their organic search placement on Etsy, since views and orders are both factors in your search relevancy. This is your “prime real estate. Key Factors in Etsy Search Ranking. Etsy shop location. I also have expertise in social media marketing i-e Facebook, Instagram, Reddit, Pinterest and YouTube ads, to drive traffic to your E-commerce store from. Factors like order processing time, response rate to customer inquiries, and customer satisfaction ratings can impact visibility. We would like to show you a description here but the site won’t allow us. After Etsy selects the things to show the buyer, it ranks all the matched listings based on the likelihood of each buyer to purchase the items. (under 100), which is a key factor contributing to their impressive. 35 million buyers to 96. More. This isn’t always a factor in the Etsy’s search engine but the keywords you have chosen will have been searched by buyers so it makes sense to include them in places. Learning how to improve Etsy shop SEO is one imporLast Updated on August 16, 2023 by KatieUnlocking the potential of your Etsy shop is not just about crafting unique products, it’s also about understanding and implementing effective marketing. The ultimate goal of a search engine is to help a person find what they’re. 4 million for the third quarter of 2018, up 41. Ranking: Where your page appears in search results. stripped of factors like personalization or location or ads. 00. Detect Intent: Form & Function. 00 (50% off) The Etsy Seller's Guide: Optimize Listings for #1 Search Ranking - Boost Sales Now! Etsy SEO Tips & Strategies including step by step exampl. Besides building trust, it could also be one of the most crucial ranking factors for your gigs. 7% year-over-year and down 2. Etsy shop sections allow sellers to organize products into particular groups like type, recency, size, or special collections. Alex 8 Mar 2022. 004 By using this website you allow us to place cookies on your computer. Etsy shop location. 1 There are 95 million active buyers on Etsy. including in the section entitled "Risk Factors" in our Annual Report on. The more closely a listing matches the shopper’s query, the more relevant it is determined to be. Optimising Etsy Listing Titles For Better Etsy Search Ranking. In this article, we will explore the use of the E-Rank tool for SEO optimization, understand the dynamics of keyword ranking on Etsy, and learn effective strategies to improve your listings' visibility. Ranking is how Etsy determines which products would appear at the top of the search results. 3 million buyers (208%) and from 2. 0% when the whole data set is tested. Understand how the Etsy search algorithm - Understand how it works and its ranking factors like relevancy, listing quality score, customer & market experience. Then, based on these factors, Etsy will score shops and reward high-scoring sellers by ranking the listings in search results. Etsy added provisions to its Search & Advertisement Ranking Disclosures policy on September 15th: Frequency Capping: to limit the number of times the same listing or shop appears at the top of results for a specific user or keyword. Know which aspects of your competitors’ business are worth analyzing. Based on the info we found in this sense, it seems that Etsy SEO almost always involves the following ranking factors: Relevancy. The search rankings on the website somewhat improve when you renew an existing Etsy listing. After query matching, Etsy ranks all the matched listings based on each buyer’s likelihood to purchase the items. Onsite ads typically cost between $0. Check out our ranking factor selection for the very best in unique or custom, handmade pieces from our guides & how tos shops. In addition to helping people find items they want to purchase, we want buyers to have a great experience when they shop on Etsy. Etsy,s search tool like all algorithms has major factors to determine customers’ search queries. Under Etsy's stock repurchase program, during the third quarter of 2022, Etsy repurchased an aggregate of approximately $151 million, or 1,503,505 shares, of its common stock. $32. Etsy is changing its search algorithm by adding new factors that will affect the ranking of listings that come back in search results. Your listing’s quality score also affects your ranking on Etsy. Better customer experience is among the notable ranking factors that impact your progress as you work to become a star seller on Etsy. It is basically a way of ranking products that are the most appealing, sold by sellers with good reputations. Update your shop policies. Etsy SEO ranking criteria consider factors including: Relevance; Recency; The quality score of a listing; User experience score We will send you an Etsy SEO guide which covers how to improve your Etsy product listing. In a nutshell: this simply means Etsy tries to effectively match a potential consumer’s search terms with inventory listings on Etsy shops. Try Printful's Keyword Scout Here. Analyze the competitorsMake full use of Etsy’s SEO offerings. Below. Every two years, Moz surveys the opinions of dozens of the world's brightest search marketers and runs correlation studies to better understand the workings of search engine algorithms. Competitor analysis is the process of evaluating your direct competitors’ companies, products, and marketing strategies. Sked Social. Last Updated on August 16, 2023 by KatieUnlocking the potential of your Etsy shop is not just about crafting unique products, it’s also about understanding and implementing effective marketing. 2. User or customer experience: Customer experience is one of the most important factors for SEO rank and improving your customer base. Etsy’s. Choose an SEO-Friendly Etsy Shop Title. Another factor that affects rankings is the seller’s Market Experience Score. There might be a sudden drop in rankings after making any changes in your. Etsy ranking factors include: Query matching; Relevancy; Listing quality score; Recency; Customer and market experience score. Understand how the Etsy search algorithm - Understand how it works and its ranking factors like relevancy, listing quality score, customer & market experience score, etc. Relevancy:. 2. e. Last Updated on August 16, 2023 by KatieUnlocking the potential of your Etsy shop is not just about crafting unique products, it’s also about understanding and implementing effective marketing. While these metrics may seem impossible to influence,. Core Web Vitals. If you’re having no sales on Etsy, your price might be a factor. Etsy examines the title, tags, categories, and attributes of a listing and uses it to decide how aligned. EtsyGeeks: Increase Etsy rankings 🔸️ Etsy rank and optimization 🔸️ Rank your shop on the 1st page 🔸️ 100+ satisfied customers🔸️ Guaranteed money back. Etsy Coach Pam Duthie on how to optimize your SEO on Etsy, with six surprising. To keep my Etsy SEO and listing titles sharp, I use “Compare Keywords” every day. For example, if someone is searching for “red wool scarf”, products matching that exact order will rank better than if they have “wool scarf red” in their title. 5. 7 billion in total Etsy sales. Pros: eRank is a great option for beginners looking for an Etsy SEO tool that is easy to use. Annual Discount 2 Months Free. Pearl Lemon’s Guide to Etsy SEO For 2023 – What’s Changed, What Matters Now and More. Domain Authority is based on data from our Link Explorer web index and uses. Etsy SEO Ranking Criteria. 12. How to Grow Your Etsy Store – Printify. So, even creating promotional content for your brand and sharing it on social media can lead to links and coveted top 3 search positions. Sellers with lower shipping costs—or, even better, those that offer free shipping—will likely see their listings rank higher in search results. Check out our etsy search rankings selection for the very best in unique or custom, handmade pieces from our shops. Learn about ranking factors and best practices: Take the time to educate yourself about how ranking works on Etsy and the factors that influence it. The best way to take advantage of this recent Etsy search change is to watch your stats to see how your listings are found. The Etsy search function is engineered to connect consumers with the products they’re looking for using two distinct factors: ranking and query matching. Etsy is a search engine just like Google, so in order to show up in the top results, you’ll need to have SEO knowledge of the ranking factors that influence Etsy’s search function. Tried the service for 1 month. Understanding these key factors can help you optimize your listings for better visibility. A high-level overview of Etsy, Inc. I have no idea what the rankings are but. Etsy uses several factors to determine ranking. This factor also influences your ranking, regardless of the fact it depends solely on the buyer’s preferences. Total revenue was $150. Choose an Etsy Shop Title That Describes Your. While not a long-term Etsy SEO solution, this tactic may raise search visibility for more difficult-to. Product Description:. Instead, spend your time learning how ranking works and what the 7 criteria that affect your ranking for every single person that visits Etsy are. For example, if someone typed into Etsy’s search bar: “Valentine’s Day gifts for women,” you would. If you’re wondering what the other ranking criteria are, I actually have an article that covers all of the Etsy ranking criteria and how the Etsy algorithm works which you can read after this one. Having a deep understanding of how Etsy search works is important to ranking on Etsy. They are: 1) Recency of listing/renewal (this is most evident in the largest searches)Some have been revealed by Etsy. Main Menu. As mentioned, Etsy ranks based on various factors. Here is a list of some of the essential ranking factors: The Title Of Your Listing. That is where ranking comes in. Here’s what they recommend: Query matching. Rank your products up in Etsy search rankings [and be on top always] by DavidJThomasJew elry. For Etsy (and for Google), the search phrase we choose for the start of. Instead, spend your time learning how ranking works and what the 7 criteria that affect your ranking for every single person that visits Etsy are. However, after the free trial period, this tool does cost upwards of $60 per month. These are called “ranking signals”. Shop quality is an important piece of the search ranking algorithm because these kinds of factors tell Etsy whether customers consider the products and buying experience worthwhile. Etsy Ads are displayed in one or more locations, such as users' search results, based on at least four main ranking factors: search relevance, listing quality (including compliance with Etsy's policies), the bids (or amount budgeted for bids) to display the listing, and for some listings, likelihood of views or sales. Number of listings - The higher the number of listings competing in the same keyword, the more likely that the niche is competitive.