Those can actually be added right into the product notation. This incorrect parsing throws off the rest of the product string, causing incorrect data in dimensions and reports. I am not sure if I use merchandising eVar though?Adds merchandising eVars to the products variable. Custom variables that tie to individual products. to explain, my evar100 will contain 2 different values for the same product (evar100 = x,y) what separator can i use to separate those. Right now, the Merchandising eVar is failing because Adobe really doesn't know where to put it. you could even drop the "Conversion Variable Syntax" (as in not make this a Merchandising eVar) Since the Order ID applies to the entire order, and it's being set on the purchase event, it doesn't really need to be. It has been implement using conversion variable syntax. Once you have set the eVar, each product viewed will have a its own Pricing State value and Adobe Analytics will wait and see which products are purchased. I was wondering if anyone had any advice or examples on how to implement dynamic variables with the products variable and a merchandising eVar. ; The pagename column populates the Pages dimension. I expect after the upload to break down the new evar and events by existing evars and also existing merchandising evars. Adobe has a reserved dimension with that exact name for Mobile App Version - 562034To capture this in SiteCatalyst, when the visitor clicks on the blue “Add to Cart” button for the Backup DVD product, in addition to the normal Cart Addition success event for the DVD Backup product, you can pass the product ID of the referring product to a Merchandising eVar. Then when Prime and Ultimate packages came along, Instance of eVar 101-250 are actually IDs 10000-10149 . put("&&&products", - 608679Hi Apart from showing Orders and Revenue by Finding Method. In the past I have discussed Product Merchandising, which is a way in Adobe Analytics to associate an eVar value with a specific Products Variable value. We don't need price or quantity at this stage, and let's just ignore category for the moment . According to the "Instances on Merchandising Variables" help document ( Adobe Help ), three things must be present to capture an instance against a merchandising variable:. . You'll note that I'm includi. - 574185Jen is correct in that anytime you are firing a merchandising event with a product, is MUST be fired WITHIN the product string. In Data Feeds, the post_product_list column may contain the merchandising eVar instances. It always happens after the first time you enable Merchandising on an eVar. Consider the following example where I include all three shipping options (ship to home, ship to store, pick-up in store) in a single purchase/transaction. For this syntax, Binding Events are not applicable. Example: s. - 574185Thank you very much for the explanation. I should mention, in my example, my Event 2 was fired normally, not part of the s. As you are using merchandising evar and it is getting fired multiple time within a single server call, any event will work like the example I gave because that event fired only once in a server call. If a product name includes a comma, AppMeasurement parses it as the start of a new product. without that, any information sent to price or quantity - 608679Oh, you will also probably need to make sure that the order id / transaction id is also properly set. If you search for item A, go to product A page (price $50), add it to cart. page B / prop26: -- / evar41: --page C / prop26: 404 / evar41: 404 Yes. This is breaking the product sting. Issue is if a customer purchase. This scenario typically means that your page has no context of the merchandising channel or finding met. category;product identifier;quantity;price;merchandising events;merchandising eVars . 2. This value remains tied to that product, even if one or more new values are later set for that p. I can't really set the concatenated value of evar63 and the current date into s. Merchandising Conversion Variable (eVar) with "Most Recent" allocation and "Hit" expiry: Custom Dimension (product-scoped) Merchandising Conversion Variable (eVar) with other allocations and/or other expiries: N/A: Success Event of "Counter" type and "Record Once Per Visit"Imagine that your order includes two products (product A and product B) and product B is the one that has the “2_for_1” discount applied to it (through a product syntax merchandising eVar). Find the Merchandising eVar instance for each lookup value in the post_product_list column in a data feed. I can see several issues I had: 1. Lookup Value Merchandising Instance; 101: eVar1: 102: eVar2:. . Merchandising Binding Event (eVar only) If Merchandising is set to Conversion Variable Syntax, the selected events bind the current eVar value with a product. I am sure you will be able to solve this by following a adobe standard implementation. Adobe Analytics allows for only one Expiration setting at a time, per eVar. eVar82. . Read real-world use cases of Experience Cloud products written by your peersKey Business Requirement • Understand Conversion by merchandising category Key Performance Indicators • Order ratio by merchandising category • Product Orders broken down by merchandising category Assignment: 1. . This method uses a regular eVar but you configure it as a product syntax merchandising eVar (configuration done within the Adobe Analytics Admin interface). . When I work with retailers who use Adobe Analytics, one topic that often emerges is the best. A Visitor comes to our site with the. For the Product Finding Method, the best practice for setting a merchandising eVar’s expiration should be setting it equal to. . These values even could come from searches for products, which were not later added to the basket. For information on how to implement merchandising eVars, see eVar (merchandising variable) in the Implementation user guide. I am not sure how to set up processing rules to handle the incrementor events and the merchandising evar. 00;;eVar5=item1,;34566;1;15. I am defining the metrics as Visits where var/prop exists. e. y***@tncliving. Indeed, it should be something really simple. products = ";prd1;1;9. The AA Product String Extension takes care of all of the formatting. Select the desired report suite, then go to Edit Settings > General > Processing Rules. Sign In. The issue I'm encountering comes after I initially set up the eVar as Merchandising and assign it as using product syntax. . Check the below document for - 415235You definitely want to use Merchandising eVars for the additional items you want to track. products = “Category; SKU;;;event85=1;evar63=’id_1’" ON the same s. Merchandising variables. In this case, since we are setting the Pricing State eVar on the product page where we are already setting the Products variable, I would suggest using Product Syntax Merchandising. es müssen auch unterschiedliche Werte rauskommen, aber wi. All subsequent success events that involve this product are credited to "Canary". AEP Web SDK is changing the game for data collection. A deep dive into the concepts behind merchandising eVars and how they process and allocate data. Furthermore, you can see more than 100% of a conversion event attributed to "None" if a user purchases multiple. . Yes, you can use merchandising eVar for this. You can set the evar to expire based on this event Here is the documentation on the same - 456172. There is nothing wrong with setting a simple merchandising eVar when a user views the product page. Attend local and virtual eventsMerchandising Binding Event (eVar only) If Merchandising is set to Conversion Variable Syntax, the selected events bind the current eVar value with a product. to explain, my evar100 will contain 2 different values for the same product (evar100 = x,y) what separator can i use to separate those variables without breaking sproduct structure ? Merchandising eVars is one of the most valuable feature provided with Adobe Analytics out of the box use. For example, if a visitor views SKU # 10010100 and your price is $30. In this example, you would have two internal search phrase eVars and just have. I think you should be able to create classifications on this merchandising eVar to create a pricing tier classification ($600-$699, $700-$799, $800-$899, etc). This incorrect parsing throws off the rest of the product string, causing incorrect data in dimensions and reports. Marks the end of a column or data field. Captures internal campaign code from URL after customer clicks on banner. Each eVar is represented by a number. With those 2 fixes, I hope I can have data in eVar82. The first thing you should do with product ratings and reviews is to capture the current avg. That format is correct (again assuming that those eVars are merchandising. You cannot set events with classifications. Merchandising Variables allow you to attribute sales more fairly to the behaviour, piece of content or site feature that contributed to them. com Merchandising eVars and product finding methods. . just google for this evar type. Conversion Variable Syntax: Associates the eVar with a product only if a binding event occurs. Starting Simple – a Stock Status merchandising eVar. hi alv123456 sorry, I can't agree about neglecting props. The Merchandising Evar has a value; We've been instructed by Adobe to use an incrementing dummy product value (prodmerch#) in the product string, along with an event (event48 'Merchandising Instances), to capture instances against any Merchandising Evar. Product Merchandising can be used in this. For the Product Finding Method, the best practice for setting a merchandising eVar’s expiration should be setting it equal to. I was simply using pseudo eVars as placeholders. Create a Data Warehouse request; General settings; Build your report; Report. events = "event123". Note: If Products Syntax is selected, the Merchandising Binding Event section is disabled and not selectable for edit. If a product name includes a comma, AppMeasurement parses it as the start of a new product. I'd like to e. If you want to associate a product with metadata like a category, color, size, etc. It implies quite a preparation before you start with data ingestion in AEP. However, some product names have a comma in them. Unless the search term variable is a merchandising eVar, this report is totally useless: it shows the persistent value of the eVar upon purchase. We don't need price or quantity at this stage, and let's just ignore category for the moment . Then search for item B, go to product B page ($100). The following table shows the variables that the Adobe Experience Platform Edge Network automatically maps into Adobe Analytics. Setting this “fake” product allows SiteCatalyst to set the Conversion Syntax Merchandising eVar value at the same time that event 10 (Internal Searches) is fired, so you can see one internal search for “books,” while still keeping the Merchandising eVar5 value ready to bind to a “real” product at the time of your selected binding. Data Warehouse overview; Add Data Warehouse user group; Create a Data Warehouse request. Thanks so much for the help so far! It's bonkers to me that this solution seems so complex in AA; I've been an advocate of the tool since - 556227Merchandising eVars is one of the most valuable feature provided with Adobe Analytics out of the box use. Read real-world use cases of Experience Cloud products written by your peersThe issue is that either the proper eVar isn't being declared (and the entire "someName =item1" is being passed, or "someName" is the name of the eVar and was being used instead of the eVar id (i. products isn't available in processing rules). I used extremely simple products notation: s. I have edited this to change SiteCatalyst to Adobe Analytics. Can you confirm that the eVar configuration is not set up for merchandising? If it is, and you're not capturing the data according to merchandising specs, that might be a reason you're seeing unexpected data in your reports. We've got a pretty successful system set up, and it works, but the values in s. The syntax might look something like this:Hello - I am implementing a mobile app. But I am seeing an issue with this eVar5. By default, eVars persist beyond the hit they are set on. Set the merchandising eVar on the same call as Event 1, then doing a second call where Event 2 is called (but also passing s. datalayer. As a third-generation scion of a prestigious jewelry-making family, renowned for serving royalty since 1933, Amish carries a rich heritage within the industry. If you use “Conversion Variable Syntax”, you should only see instances for cases, where all three (eVar, binding e. Of these it. products isn't available in processing rules). _experience. If it would be normal evar than it would have a single value in a single server call and any event against it would not be getting deduplicated. But, Purchase Value is displayed as - 608679I believe you make reference to the Merchandising eVar using product syntax: - 445003This is solved. Learn. products. ich versuche die Variable StatusCode in zwei verschiedene Variablen zu speichern. Courses Tutorials Certification Events Instructor-led training View all learning optionssplit () Function. Processing Order . By reading this document, you should have a better understanding of how to return a merchandising eVar using product syntax and bind a value to a specific product with the conversion variable syntax. Starting Simple – a Stock Status merchandising eVar. As noted for custom events, multiple merchandising eVars may also be set here. Hi Jean-Paul Behren, This is a very good question. This might mean you can debug and see a value going in to an eVar but can’t actually find that value in a report if a product hasn’t been subsequently viewed. You can use VISTA rules to exclude hits. . . For instance, always ', ', but never ','; split() uses POSIX regex -- which are deprecated -- and should not be used anymore. Can you share the products string that is being sent to Adobe? (You can send it to me privately if you are concerned about sharing it here)Merchandising evars are used to correctly attribute the success factor. . . Admin. ) as a merchandising eVar attached to an event. Do you know how to add evar in product string? Thanks, -CathyThe "event" doesn't have to be in the s. Set the Extension drop-down list to Adobe Analytics, and the Action Type to Set Variables. For example, if you have an array variable named product_discount that you want associated with each product in the product string, a merchandising eVar mapping will create the s. The addProductEvar plug-in allows you to easily add an Adobe Analytics merchandising eVar that uses product syntax to the products variable without worrying. 1 Answer. Occurrence metric is tracked (not page view, since this is an action, and not. So if you are using incrementor events in the product string, you must use &&&events. product string. You can select the events that act as binding events. - 452301Quick links. Suppose you search for shoes and add a Reebok shoe to the cart, and then you also search for jacket and add a Reebok jacket to the cart. Therefore, when orders and revenue are set on the order. Lookup Value. products value is set in the call along with the binding event) I used eVar set to "somethingelse" for this test But to answer our new question, you will want to augment that by passing the dollar amount to a Product Syntax Merchandising eVar when visitors add a product to the cart. . products, then it's an eVar (more specifically, a Merchandising eVar, as mentioned). So, kindly help me with the logic. eVar82. It will break - 190101Then when Prime and Ultimate packages came along, Instance of eVar 101-250 are actually IDs 10000-10149 . The query below returns a merchandising eVar and event for the first product found in the productListItems array. Conversion Variable Syntax: Associates the eVar with a product only if a binding event occurs. Additionally, the current value of the merchandising variable is tied to all subsequent products until one of the following conditions is met: The merchandising eVar is overwritten with a new value. Standard product method in analytics takes the following parameters. Merchandising (eVar only) Merchandising variables can follow one of two syntaxes: Products Syntax: Associates the eVar value to a product. Merchandising variables. For example, if you have an array variable named product_discount that you want associated with each product in the product string, a merchandising eVar mapping will create the s. Hmm, next few things to check: is your eVar configure in the Admin area to be a Merchandising eVar. t() call,. Merchandising eVars let you assign the current value of an eVar to a product at the time a successful event takes place. In order to save eVars, I sometimes concatenate these two values with a separator and then use RegEx and the SAINT Classification RuleBuilder to. Experience LeagueDear Jeff, That should not be the case. See full list on experienceleague. i want to implement a merchandising evar (evar100) and i would like to know what kind of separator can i use to separate different value in the same evar. RimProduct String Merchandising Evars - For each product syntax merchandising eVar, we must select the eVar number and the path within the product collection to its value. You can use it in the Hit level container to make your segment. . You can set an eVar to a value or a data element. I'm not uploading merchandising evars. . Unfortunately, I do not always fully understand that. "Evar Collections LTD is a registered company Company number : 14559590. Thank you, I'll look at this. the might understand the idea of prop/evar with this example: page A / prop26: 200 / evar41: 200. (Also , "evar2" should be capitalised as "eVar2" in your example s. An eVar can be visit-based and function similarly to cookies. Are you saying you were able to overwrite the merchandising evar - 190101Technically, you can create a "Sandbox" property in your Launch and use it as a Dev/QA only. As a consequence, even if the report seems to answer the initial question, it answers a. So, I need to send them in the s. Yuval Evar's Phone Number and Email. Binding Events: 'Purchase Event', 'Product View Event', and 'Cart Add Event'. based on your smaple code ( ";12345;1;10. As was mentioned above, you don't need to declare s. hi vitalin58577727 in short: the value of the prop is only stored on the hit where you set the prop. Which makes sense because when a conversion syntax eVar is set but not bound, that data doesn’t really make it to the reports. . There is nothing wrong with setting a simple merchandising eVar when a user views the product page. 1,2,3 etc. What does EVAR mean? Information and translations of EVAR in the most comprehensive dictionary. Can you see the settings of your eVar configuration? Here is some info about Merchandising eVars: default (with ""Binding Events") when a merchandising evar is enabled, "All" Binding Events is selected even if the checkbox is not checked. 1 Answer. The visitor_id column ties hits to the same visitor. Adobe recommends using this plug-in if you want to easily add product syntax merchandising. Populate campaign with a query string parameter. This help page describes how merchandising eVars work as a dimension. basically, a prop is a variable set on a single hit and only valid for the single hit. . The merchandising eVars are quite complex to set because you have different way to implement them. then you can should be able to use a calculated metric using IF statements on the bucket value (if price tier = $600-$699, value if true units, value if false (nested if for the next. The blog does not state the key elements/reportlets to create a merchandising eVar dashboard. The data below, first dimension is link Name, then breakdown with prop, then eVar. If Allocation is set to Original Value, the first eVar product binding remains until the eVar expires. eVars. . Sorted by: 0. See example below. , keeping previous configuration and changing only "Expire After: to Hit" worked. They key is the inclusion inside the product string and then setting the eVars as merchandising variables. I understand that there are different variables to handle them differently. Then in your code, populate it within the s. For information on how to implement merchandising eVars,. Check the same once again and if you cannot set, please contact ClientCare@adobe. . Backslash. I'm glad that helped Funny what a little setting can do. eVar is being set on the pageLoad. Page View and Occurrence metrics are counted (but not the Instance of. Do you suggest product classification on the purchase page or would u recommend having merchandising eVar? As, I am thinking to classify the product SKU with all the product specific metadata like color,manufacturer,brand etc . You can select the events that act as binding events. Doc. It's true that they are not very useful, but there are still some cases where I - 272485Hmmm, that's quite unfortunate :-(. eVar is being set on the pageLoad. - 574185Hi , Good Morning I followed the steps that you mentioned above, Configured eVar5 with Product syntax. Indeed, it should be something really simple. Evar. I am trying to use event191 against evar44 and 45 but I dont see the numbers. I'll take another example, in our company the products come in several quantities so we have Quantity as a merchandising evar. If a product name includes a comma, AppMeasurement parses it as the start of a new product. Since the new Merchandising eVar has been bound to the product added to the shopping cart, if the visitor purchases the product prior to the eVar’s expiration (normally purchase event), the eVar value will be applied to the purchase event as well for those products ultimately purchased. but as written before, youre settings for the evar indicate that you are using a "merchandising evar" which is a very special case of an evar. Return a merchandising eVar and event. Experience League. Is your eVar set up as a Merchandising eVar? If set up in Product Syntax, it cannot be set in Processing Rules since the eVar must be passed as part of the s. This scenario typically means that your page has no context of the merchandising channel or finding met. g. page B / prop26: -- / evar41: --page C / prop26: 404 / evar41: 404Expiration for an eVar can take place when either a success event is recorded or a certain period of time passes. If more than one merchandising eVar is configured, a pipe (|) delimiter is used between them. Then, I have to go back into the variable and set it to Product Syntax again and save. . . Allocation: 'First'. Certainly the simplest route, yes. 18-11-2019 14:44 PST. . Event data layer path is expected to be a string literal (and to be relative to the Product. I am not sure how to set up processing rules to handle the incrementor events and the merchandising evar. the might understand the idea of prop/evar with this example: page A / prop26: 200 / evar41: 200. If Allocation is set to Original Value, the first eVar product binding remains until the eVar expires. Meet our community of customer advocates. . Enable Merchandising eVar. In the example below. Clean up misspelled site sections. - You're on the right track with merchandising eVars, but I would suggest the product syntax over event binding. and frustrating if you aren't aware of it. Use standard SQL to query data within the data lake in Experience Platform. Hi vitalin58577727 I try to answer your question in short, even if it's not possible to fully answer the question - there are too many special cases. The "Merchandising Binding Event" drop-down will show the binding event selection; on clicking through it, you will see that "All" has been selected. Return a merchandising eVar and event. So, can I exclude the same through segment, I tried different approaches through segment but not worked. Now since we have our reports in workspace built based on calculated metrics with segments, we want to create a segment that isolated revenue only for product type B. ; The evar column determines the hits when eVar1 was explicitly set. products) are set at the same time. A very simple example which is given even in adobe docs is - Say a regular eVar captures search term. Merchandising eVars are mapped to productListItems. products string. The Merchandising Evar has a value; We've been instructed by Adobe to use an incrementing dummy product value (prodmerch#) in the product string, along with an event (event48 'Merchandising Instances), to capture instances against any Merchandising Evar. products value on the call with Event 2 The eVar is bound to event 2 (only when the s. To use a Binding Event, set Allocation to Most Recent. For the Product Finding Method, the best practice for setting a merchandising eVar’s expiration should be setting it equal to. The following use cases focus on returning a merchandising eVar from the productListItems array using SQL. I need to capture the merchandising evar, - 190101 Hi Harry, Thanks for your reply. Merchandising variables can follow one of two syntaxes: Product Syntax: Associates the eVar value to a product. Expiration: 'Purchase'. We need to - 608679In this example, the customer is purchasing two items, but only one was a result of the persistent cart. I don't have a reliable promo code evar, so need to go another route please. The evar is enabled. evar82 is not the same as s. If you use “Conversion Variable Syntax”, you should only see instances for cases, where all three (eVar, binding event and s. Experience Cloud AdvocatesIn this case, you would have to track each line separately, also, if each line is "45" you would have had to track "45" - 608679Hi All, I have a Product Position Rank (ex. Indeed, it should be something really simple. You custom events (event1, event2, through to event100) are actually IDs 200-299 (again standard package) Premium package events (event101-1000) are actually IDs 20100-20998You're welcome Yes. The issue is that either the proper eVar isn't being declared (and the entire "someName =item1" is being passed, or "someName" is the name of the eVar and was being used instead of the eVar id (i. 00;;eVar5=Item2") I created - 608679Jean-Paul, I think you have some issues in your logic here. The evar is the last in visit. Our mission. I have a few that I can use to play - 574185Note: this scenario can apply to any analytics tool with custom variables but in this post I’ll be referring to an eVar in Adobe Analytics as the variable of choice. Well, i'm testing the workaround with an additional - 190101Merchandising (eVar only) Merchandising variables can follow one of two syntaxes: Products Syntax: Associates the eVar value to a product. I'm uploading date, transactionID, 1 new evar, 3 new events. Deprecated as of PHP 5. Save changes. This value remains tied to that product, even if one or more new values are. customDimensions. I have enabled one eVar5 as merchandising eVar with product syntax. This help page describes how merchandising eVars work as a dimension. . Merchandising eVar lookup; Special characters; Late arriving hits; Data feed FAQ; Data feed best practices; Troubleshoot Data feeds; Data Warehouse. The visitor finds a suitcase (£30) they like and adds it to their basket. Conversion Variable Syntax: Associates the eVar with a product only if a binding event occurs. basically, a prop is a variable set on a single hit and only valid for the single hit. and while you can set events with processing rules (you cannot extract. eVar (Merchandising) Last update: 2023-09-21. In the example below. Hi Harry, Thanks for your reply. On a sidenote: when you populate an eVar with the full eVar syntax, it is case-sensitive, and the "V" is capitalized. Each eVar is represented by a number. This very detailed document explains the concepts behind merchandising eVars, which process and allocate data differently than standard eVars. Binding Events: 'Purchase Event', 'Product View Event', and 'Cart Add Event'. (product syntax specifically since the. products notation. However, there is no binding event. products string on a product level. events = "purchase,event80"; s. Definition of EVAR in the Definitions. They are all showing up as 0. Once Merchandising has been. I just changed to eVar82. Strip all semicolons, commas, and pipes from product names, categories, and merchandising eVar values. For this syntax, Binding Events are not applicable. See Dimension Overview for more information. Doesn’t match string based on the regular expression. This incorrect parsing throws off the rest of the product string, causing incorrect data in dimensions and reports. All subsequent success events that involve this product are credited to "Canary". Populate internal search. Values passed into eVar variables follow the user for a predetermined period of time. Sorted by: 0. 1,2,3 etc. if you were to just pass a bunch of values into a standard dimension, they will relate to all products equally. )Hi Michael, In the events report do the events show as zero, or only when added to the eVar report? Per the documentation here: "Processing rules cannot read eVar values from the product list. A deep dive into the concepts behind merchandising eVars and how they process and allocate data. Merchandising eVars let you assign the current value of an eVar to a product at the time a success event takes place. This is because the Merchandising eVar will be associated only with the Product related variables and not. 00 and your competitors’ price is. Not already a member? Join now to receive details of all out upcoming webinars. Is there a way to either concatenate the merchandising evar to the current date context variable (preserving all the event allocations to this evar) and upload the classification based on. What things you suggest to insert in my dashboard. Sign In. Merchandising Variables allow you to attribute sales more fairly to the behaviour, piece of content or site feature that contributed to them. To use a Binding Event, set Allocation to Most Recent. net dictionary. I'm not sure if i know how to implement your suggestion. . When the user changes two or more lines at a time with the same plan(product). Set the merchandising eVar on the same call as Event 1, then doing a second call where Event 2 is called (but also passing s. Expiration for an eVar can take place when either a success event is recorded or a certain period of time passes. Used extensively on the internet to mean "within the last 10 minutes. It is set up as a Merchandising Evar. -- seeing "unspecified" in report , even with metric as instances of eVar5. Yes this is how it is configured. The query below returns a merchandising eVar and event for the first product found in the productListItems array. You can capture these filters in evar, but set the evar has a merchandising evar. Learn how to provide XDM fields and sample queries to access the merchandising variables in your Analytics datasets. Hi Team, Due to website error, under single order_ID multiple products are coming in which units and revenue is zero. Yes, and in a big way. Yes, you will want to include them in s. More execution time. I'll take another example, in our company the products come in several quantities so we have Quantity as a merchan. HI Harry, Using Data Warehouse is possible, but quite challenging for a regular business user. For merchandising variables using product syntax, instances are not incremented at all. Merchandising events and eVars (custom conversion variables) allow you to specifically set certain event/eVar values to individual product SKUs without having to allocate those values to everything else. You suggested " Why not just use either a normal eVar on the Purchase event - 590108Hi, The text "When the binding event selected during configuration occurs, the persisted value of the eVar is associated with the product" from the help microsite article is accurate. you could even drop the "Conversion Variable Syntax" (as in not make this a Merchandising eVar) Since the Order ID applies to the entire order, and it's being set on the purchase event, it doesn't really need to be specifically stitched to the Products tracking. but it looks like the event and the dimension are being captured on - 574185Read real-world use cases of Experience Cloud products written by your peersCopy a Context Data Variable to an eVar . The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. rating and # of reviews in a product syntax merchandising eVar when visitors view the product detail page. hi @vitalin58777 what metric are you loking at? pageViews, visits? and do you set the value in each hit, page view or just once per visit? I - 272485and a prop or eVar (Hit expiry) for the "search form used" (I could also do this in the custom link, with a standard prefix to be able to pull out all searches easier) 2. The Merchandising eVar instance lookup for post_product_list is different from event_list lookup column in Data Feed. . products string (and s.